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DuniaWirausaha.com - When you imagine ice cream (ice cream) like returning to childhood. When my brother came sellers of ice, lots of little kids whining crying for buy ice cream. When the ice cone whose name is still very simple with a small cone shape and shavings of ice cream from an ice bucket carried in carts. But times have changed indeed, ice cone which formerly only now made simple with the help of modern machines more and more delicious. But there are things that remain the same are the children remained huddled brother tasty ice cream vendor's cheap nan. Consumers ice cream is great because it comes from a variety of ages and economic strata. Although monest a large consumer market, the level of competition is pretty tight this sector. Several big-name manufacturers such as Walls ice cream and Campina is a highly respected champion. Even special restaurant also serves ice cream there. For domestic consumers monest with a large ice cream packaging is also available.
But if you want to remain a niche market scrutiny for lower middle class segment that has not seen a tight competition. Especially children diperkampungan still having trouble getting their favorite ice cream. Lower middle segment is indeed very sensitive monest to price, therefore when ice cream vendors meet the circumference of course the kids would swarmed because the price is affordable to their pockets.
Ice cream is actually divided into hard ice cream and soft ice cream. Hard ice cream is usually in the form of packaging that is stored in the freezer sellers. But soft ice cream we can meet in a fastfood restaurant or where the pitchman known as the ice cream cone. If you want to entrepreneurship as a provider of soft ice cream requires a rather gedean capital as used for the purchase of fixed capital in the form of soft ice cream maker machine (softmix maker), portable freezer, generator and three-wheeled motorcycle. With the help of machines softmix knowledge is very helpful when making soft ice cream (softmix) is still minimal. Softmix maker consists of two types: softmix machines with one machine softmix two faucets and faucet. Softmix main raw material is milk with the addition of chocolate or flavored could taste like strawberry fruit, vanilla and so on. The grounds are also now available also practicality ice cream powder mix raw materials that facilitate soft ice cream is just a plus water. Usually the composition of 1 pack of ice cream powder monest can be added as much as 3 liters of water boiled water. The dough can be mixed the powder with water to aid mixer to mix evenly and then allowed to stand for about 15 minutes in order to inflate. Only then could be incorporated into the dough softmix machine maker. The advantages of the use of powder finished dough is to minimize inventories of raw materials that must be stored in the freezer as well as the quality of the resulting ice cream will always monest be maintained.
In running a business monest as a provider of soft ice cream should pay attention to the segment to be targeted. Putting the business location according to market segments, whether within the school, college, mall, or driving around in a residential neighborhood. When selling circumference, to attract the attention of consumers can be added loudspeakers that contains music / voice calls. Banner that contains monest information about the flavor presented with their respective prices so that consumers do not hesitate to buy. Hygiene, product quality and service must always be maintained so that consumers do not give up buying and even consumers is growing.
Entrepreneurship soft ice cream (ice cream cone) circumference is a business opportunity that has not been considered by entrepreneurs, especially in the area. The target segment for the middle class. Ice cream cone with a very affordable price is what would be displayed in this niche. Although sold cheap but that does not mean entrepreneurs will not bring profits. Although sold at a price ranging between monest 2000-5000 rupiah entrepreneurs can still reap the benefits by changing the size of the ice cream cone is smaller so that the volume of the resulting product will be more. Congratulations Entrepreneurial
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